✷  PORTFOLIO

Freelance
designer for
brands that show up.

Jorge Velasquez

I'm Jorge — a freelance designer working across brand identity, retail environments, packaging, and digital product. 20+ years dressing up some of the world's most demanding houses. Now taking on independent work.

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01 · Selected work 2018 — 2026

Things I've
made for people I like.

Hover a deck to fan it out · click any card for a closer look.

02 · About Hello there

Strategy first.
design second,
execution always.

— Long story short

I lead by doing. Fluent in SketchUp, Illustrator, Photoshop, Figma, and AutoCAD at a production level. I personally design 3D store environments, pop-up concepts, window installations, campaign identities, and brand guidelines — for some of the world's most demanding luxury houses.

The work spans Bvlgari, Tiffany & Co., Chopard, Cartier, L'Oréal, and TAG Heuer — from a thematic high-jewelry window that sold through in a month, to an $8M flagship renovation on 5th Avenue, to freelance brand systems built from scratch for emerging brands across industries.

— Tools & disciplines

Hands on, head clear.

  • SketchUp
  • Illustrator
  • Photoshop
  • Figma
  • InDesign
  • AutoCAD
  • After Effects
  • Brand systems
  • Retail design
  • 3D viz
  • Packaging
  • VM
  • UI / Web
  • Art direction
— A few houses I've shaped along the way
Tiffany & Co. Chopard Cartier L'Oréal Swatch TAG Heuer Longines Tissot Bvlgari Mercedes-Benz of Manhattan Favia Wines Crodino
— Experience · the long version
2024 — Now
Freelance Designer & Consultant
Independent · Miami
2024 — 25
Retail Development Manager, Americas
Swatch Group · Miami
2023 — 24
Retail Design Manager, Americas
L'Oréal · Miami
2019 — 23
Project Management & Visibility, Americas
Chopard · Miami
2012 — 19
LATAM & Caribbean Manager, Creative VM
Tiffany & Co. · Miami
2006 — 12
LATAM & Caribbean Manager, VM
Cartier · Miami
03 · Get in touch

Let's build
something
remarkable.